Top 10 Tips To Promote Your Business On Facebook
Navneet Kaushal July 18th, 2011
http://www.enterprisemarketingnews.com/2011/07/18/top-10-tips-to-promote-your-business-on-facebook/

With a user base of 750 million users, Facebook is like a huge-unexplored market for your business. There are millions of potential customers on Facebook that are waiting for you to reach them. So, in case you are wondering how to take your business to Facebook- the method is fairly simple. As, the social network allows you to put your business out there, and even provides multiple tools to aid you in spreading your business.

Here are the top 10 ways to use Facebook for business.

1. Create a Page- This goes without saying, that to have an impressive Facebook presence, you need to get there first, and create a ‘Page’ for your business. You have to choose the type of page you want to create. Your obvious choice here is the business page.

This has certain details to be ironed out-

Facebook vanity URL, which you have to claim for unique business identity. Initially when you create the page, Facebook offers each Page a “Vanity URL” once the page has 25 fans or more. When you set out to select one, be very careful as once you choose a name, you can’t change it. You will be guided step by step to sign up for the URL here- http://www.facebook.com/username
Static FBML- Make sure to like this page on Facebook. Then with HTML, you can create your own personalised tabs. For example, if you are a boutique- the tabs could be- Womes’ party Wear; Men’s Section, etc. This will make your page standout.

Source- Blog Design Studio

Landing page- With the Static FBML, you can design your own landing page- which will be first thing people will see, when they come to your page. Now making this page as attractive as possible must be your focus, only then can you be certain of getting a ‘LIKE’ from every visitor. Here are a few examples of exciting landing pages, that are in tune with products and their target audience too.
For any confusions about page creation, please go here: http://www.facebook.com/FacebookPages

2. Build Your Profile- Fill out the details about your business, location, contact details everything. Tell people what you are all about and what all services/products you offer. Fill the ‘About’ section completely. One thing that completes your profile information is a picture. The Profile Picture, has to be chosen smartly to fill in the more vertical space provided by Facebook. Here are some interesting examples.

For any confusions about page creation, please go here: http://www.facebook.com/FacebookPages

2. Build Your Profile- Fill out the details about your business, location, contact details everything. Tell people what you are all about and what all services/products you offer. Fill the ‘About’ section completely. One thing that completes your profile information is a picture. The Profile Picture, has to be chosen smartly to fill in the more vertical space provided by Facebook. Here are some interesting examples.

3. Linking Your Page- Explore the multiple Apps by Facebook to link your page to Twitter, blogs etc. Integrate your Business Website to Facebook too. Add a LIKE button, so that people can be directed to your FB page. This is essential so that initial traffic on your website is directed to your facebook page too.

4. Explore Similar-Related Businesses- To make your presence known, search for similar pages, and LIKE them. Comment on relative posts there. Like what other people have written. The concerned parties will get a notification, that you have arrived. They will no doubt come to your page.
For example, if you are a Book Publisher Page, then go and LIKE the pages of authors you publish, interact with their fans.

5. Status Updates- What do you put up on your Facebook Page is of utmost importance. The key here is to be interesting-interactive and innovative. Do not brag about your services all the time. Involve people. Ask them a question. Invite them to share. For example, if you are a Chocolate Manufacturer- you could put up a status update like: “When was the first time someone gifted you a box of chocolates?” People will surely respond to that. This section also includes ‘Polls’ and ‘Questions’ and ‘Notes’. Facebook has an excellent application for creating them.

6. Post interesting videos. They may be related to your business, or may be something interesting you came across. The idea here is again- to generate curiosity, encourage audience participation and involvement. This also involves creating albums of your top/latest products or staff. For example, if you are a Shoe Retailer- Create an album of the latest shoes that have come in. Ask people to share them.

. Keep Your Wall Open- Allow people to interact with you. Put out a status update, inviting them to clear all their queries. For example, if you are a Clothes Retailer, you can say, “Anything you wanted to know about our products and their warranty/exchange policies. Please feel free to ask. We will sort every query”. Allow people to interact with you, the admin, as well as each other.

8. Events- Organize events, and then promote them on Facebook with the ‘Events’ App. Put up pictures of these events. Spread the link as much as you can.

9. Facebook Ads- Facebook places your ads on relevant profiles. They promote it through various ways. For example, they show it as a page to someone as liked by a friend, in other ways recommending on basis of familiarity.

10. Incentives- Providing users with a reason to like your page by offering a free gift or a discount coupons works miracles. This will shoot up the LIKES on your page pretty steadily. A little investment can go a long way in creating a fan base.

Source: sincerelyfido.com

These are the basics that you must follow. However, you must base your strategy according to your target audience. Study their preferences on Facebook and work accordingly. Remember the mantra:

Interesting- Innovative-Interactive- is how your you Facebook business Page must be.

Check out Page Traffic Buzz for more articles by Navneet Kaushal

About The Author
Nav is the founder and CEO of Page Traffic, a premier search engine company known for its assured SEO service, web design and development, copywriting and full time SEO professionals. Navneet has wide experience in natural search engine optimization, internet marketing and PPC campaigns. He is a prolific writer and his articles can be found in the “Best Articles” section of many websites and article banks. As a search engine analyst , he has over 9 years of experience and his knowledge is in application here.

BlackBerry Bold 9900, 9930 Will Run BlackBerry OS 7

A lawyer

June 25, 2011

What do call a lawyer with an IQ of 50? Your Honour.

What do you get when you cross a bad politician with a crooked lawyer? Chelsea.

How do you kill a lawyer when he’s drinking? Slam the toilet seat on his head.

A lawyer was asked if he like to become a Jehovah’s Witness. He declined, as he hadn’t seen the accident, but replied that he would still be interested in taking the case.

A lawyer was interrogating a witness at the stand. The witness was a punk from the streets of London. “You’ve got a lot of intelligence for someone of your background”, the lawyer sneered. “I’d return the compliment if I wasn’t under oath”, the punk replied.

FB is not shutting down

April 28, 2011

FB is not shutting down

Facebook is not shutting down but the term “Facebook shutting down March 15” is one of the top Google searches. The rumor did spread around Twitter and Tumblr & as usual people believed it & became panicky.

The rumor started with a Weekly World News piece (it’s a satire site) in which it was written that Mark Zuckerberg was stressed out by running the giant company. They wrote that Zuck said, “Without Facebook, people will have to go outside and make real friends. That’s always a good thing.”

It has been reported that Facebook recently took a $50 million investment from Goldman Sachs. They’re hard at work and not about to quit.

At the moment, there’s nothing to worry about, if you’re hooked to FB. But the comments on the write-up Facebook will end on March 15th are really hilarious & more than 15,000 left comments. There’s also a ‘Save FB’ petition.

However, Mark Zuckerberg Facebook page has been hacked & the hacker even left a status in which he suggested the site should let people invest in it rather than banks. Interestingly, more than 1800 people liked the update before the company took down its page.
Posted by Nadira Rahman
http://zainad.blogspot.com/2011/01/fb-is-not-shutting-down_27.html

Social Networking: Fighting to Remain Anonymous
Updated:2011/3/18
In 2008, then-23-year-old Mark Zuckerberg took the stage at South by Southwest Interactive, the annual Austin (Tex.) festival of geekery. The Facebook founder used his keynote interview to articulate his vision for the transformative power of social networking. By tying online identities to real-life ones, he suggested, Facebook would help create a safer, friendlier Internet.

At this year’s festival, 22-year-old Christopher Poole took the stage as the keynote speaker on Sun., Mar. 13. Poole was there in part to promote his Web startup Canvas. But he’s best known as the creator of the anti-Facebook: the message forum 4chan.org, where almost every user posts under the name “anonymous.” In his address, Poole extolled namelessness. Zuckerberg is “totally wrong” about using real names on the Web, he told the audience: “Anonymity is authenticity.”

Bloggers in the packed auditorium instantly posted his quips online, and the tech hordes debated them while sipping free beers under the Texan sun. Felicia Day, an actress and a keynote speaker at this year’s event, took a break from promoting her latest online TV show to plead for anonymity. Without it, she said, “a lot of us are prevented from doing things because of failure and being shamed.” The argument has ramifications for online businesses, too. Facebook is expected to take in $4 billion in revenue this year, according to research firm eMarketer, and part of its pitch to advertisers is that its pages are a clean, well-lit place where brands are safe from anonymous trolls.

Since the days of dial-ups and AOL (AOL), the Internet has been a place where it’s easy to remain unidentified. Chat rooms, message boards, and registration forms are filled with meaningless monikers like “cool_guy123.” Facebook, with its heft of nearly 600 million users, requires new members to sign up using their real names and has a security team of more than 150 to police its rules. Facebook has taken that mission beyond its own pages via a service for website owners called Facebook Connect. On sites that use Connect, which include the Internet radio station Pandora, the gossip blog Gawker, and 2.5 million others, new users don’t need to create new passwords and login names. Instead, they sign up using their existing Facebook credentials.

Facebook went a step further in March when it started offering a free commenting tool to Web publishers. User comments on blog posts and news articles have always been clogged with inane or malicious remarks. With Facebook’s new system, publishers can link commenters to their social network account and display their profile picture and real name alongside their posts. The aim is to weed out the vitriolic dialogue that anonymity fosters, says Andrew Bosworth, Facebook’s director of engineering. “Your identity brings value to the comments,” he says.

It can also bring value to the bottom line. Some comments include information that may help Facebook better target its ads. Partner sites benefit from more page views: The news site Examiner.com saw its referral traffic from Facebook more than double in the first day after it installed the commenting tool. At Sporting News, the tone of reader comments used to be “embarrassing at best,” says President and Publisher Jeff Price. Since adopting Facebook Comments, quality has improved—and so has the site’s perception among advertisers, says Price. More than 17,000 sites implemented Facebook Comments in the first two weeks of its release.

Poole is the clean-shaven face of the pro-anonymity movement thanks to 4chan, which he started in 2003 at age 15. Its message boards attract 12 million unique visitors per month and are filled with comments and images that range from mundane to provocative to obscene. It’s often referred to as “the id of the Internet,” a place that has given birth to some of the Web’s best-known memes, including Lolcats, the popular series of cats speaking broken English. (To wit: “I Can Has Cheezburger?”) It’s also the wellspring of Anonymous, the hacker group that in December attacked the websites of MasterCard (MA) and other businesses that refused to process payments for WikiLeaks. (Poole says he has no affiliation with Anonymous.)

Anonymity online can spawn frivolities like Lolcats, but it’s also important for dissidents, whistle-blowers, and patients who want to research their illnesses, says Andrew Lewman, executive director of the Tor Project. His group operates a network that helps people surf the Web undetected, and most of its users, he says, are “normal, boring people” who prize their anonymity. Poole says namelessness also frees people to take risks that lead to innovation: It’s the difference between learning to ride a bike alone or in a crowded stadium. “You’re probably more comfortable falling over in an empty parking lot.”

Canvas is Poole’s latest empty parking lot for Internet dwellers, and he’s received $625,000 from venture capitalists including the Silicon Valley firm Andreessen Horowitz to develop the business. It’s a snazzier version of 4chan, a place to “share and play with images,” as its tagline suggests. Users upload pictures, then caption, edit, and share them with tools built into the site. As on 4chan, many users choose to be anonymous. It’s also more of a business than 4chan, and Poole—who has a Facebook profile and says he’s met and likes Mark Zuckerberg—has made some concessions. “We are using [Facebook Connect] to verify that people signing up are real people,” he says. Then he clarifies: “But we are not surfacing your name or your profile information.”

Source:businessweek


A: APPLE

B: BLUETOOTH


C: CHAT


D: DOWNLOAD

E: E MAIL


F: FACEBOOK


G: GOOGLE


H: HEWLETT PACKARD

I: iPHONE


J: JAVA


K: KINGSTON


L: LAPTOP


M: MESSENGER


N: NERO

O: ORKUT


P: PICASSA


Q: QUICK HEAL


R: RAM


S: SERVER


T: TWITTER


U: USB


V: VISTA


W: WiFi


X: Xp


Y: YOU TUBE

Z: ZORPIA

Thank God …. A is still Apple

Is Pink Necessary?

January 24, 2011


Is Pink Necessary?
By ANNIE MURPHY PAUL
Published: January 21, 2011

The “princess phase.” So inevitable is this period in the maturation of girls today that it should qualify as an official developmental stage, worthy of an entry in Leach or Brazelton: first crawling, then walking, then the urgent desire to wear something pink and spark­ly. Whether we smile indulgently or roll our eyes at the drifts of tulle and chiffon that begin accumulating in our daughters’ rooms around age 4, participation in these royal rituals has come to seem necessary, even natural.
Yet the princess phase, at least in its current hyper-feminine and highly commercial form, is anything but natural, or so Peggy Orenstein argues in “Cinderella Ate My Daughter.” As she tells the story, in 2000 a Disney executive named Andy Mooney went to check out a “Disney on Ice” show and found himself “surrounded by little girls in princess costumes. Princess costumes that were — horrors! — homemade. How had such a massive branding opportunity been overlooked? The very next day he called together his team and they began working on what would become known in-house as ‘Princess.’ ” Mooney’s revelation yielded a bonanza for the company. There are now more than 26,000 Disney Princess items on the market; in 2009, Princess products generated sales of $4 billion.

Disney didn’t have the tiara market to itself for long. Orenstein takes us on a tour of the princess industrial complex, its practices as coolly calculating as its products are soft and fluffy. She describes a toy fair, held at the Javits Center in New York, at which the merchandise for girls seems to come in only one color: pink jewelry boxes, pink vanity mirrors, pink telephones, pink hair dryers, pink fur stoles. “Is all this pink really necessary?” Orenstein finally asks a sales rep.

“Only if you want to make money,” he replies.

The toy fair is one of many field trips undertaken by Orenstein in her effort to stem the frothy pink tide of princess products threatening to engulf her young daughter. The author of “Schoolgirls: Young Women, Self Esteem, and the Confidence Gap,” among other books, Orenstein is flummoxed by the intensity of the marketing blitz aimed at girls barely old enough to read the label on their Bonne Bell Lip Smackers. “I had read stacks of books devoted to girls’ adolescence,” she writes, “but where was I to turn to under­stand the new culture of little girls, from toddler to ‘tween,’ to help decipher the potential impact — if any — of the images and ideas they were absorbing about who they should be, what they should buy, what made them girls?”

She turns, like many a journalist before her, to the child pageant circuit, the world of sequined “cupcake dresses” and custom-made “flippers” (dental prosthetics that disguise a gap-toothed smile) that has proved irresistible to reporters since the killing of the 6-year-old beauty queen JonBenet Ramsey in 1996. To her credit, Orenstein recognizes this as well-trodden ground. “It would be easy pickin’s for me to attack parents who tart up their daughters in hopes of winning a few hundred bucks and a gilded plastic trophy; who train them to shake their tail feathers on command, to blow kisses at the judges and coyly twirl their index fingers into their dimpled cheeks,” she writes. “But really, what would be the point? That story has been told, to great success and profit.”

Such meta-observations, which appear throughout the book, are part of Orenstein’s method: she argues with herself, questions her own assumptions, ventures an assertion and then has second thoughts — all in full view of the reader. At times, her assiduously cultivated ambivalence seems to paralyze her; she gets stuck between competing concerns, unable to say anything definitive about what she believes. By and large, however, Orenstein’s reflexive self-interrogation is a good match for her material. It allows her to coax fresh insights from the exhaustively analyzed subject of gender and its discontents.

In the case of child beauty pageants, Orenstein offers a shrewd critique of why media exposés of the phenomenon are so perennially popular. They “give viewers license, under the pretext of disapproval, to be titillated by the spectacle, to indulge in guilty-pleasure voyeurism,” she observes. “They also reassure parents of their own comparative superiority by smugly ignoring the harder questions: even if you agree that pageant moms are over the line in their sexualization of little girls — way over the line — where, exactly, is that line, and who draws it and how?” Orenstein allows us to watch her struggle with these questions, and when she arrives at a few answers, they feel well earned.

Orenstein finds one such enlightening explanation in developmental psychology research showing that until as late as age 7, children are convinced that external signs — clothing, hairstyle, favorite color, choice of toys — determine one’s sex. “It makes sense, then, that to ensure you will stay the sex you were born you’d adhere rigidly to the rules as you see them and hope for the best,” she writes. “That’s why 4-year-olds, who are in what is called ‘the inflexible stage,’ become the self-­appointed chiefs of the gender police. Suddenly the magnetic lure of the Disney Princesses became more clear to me: developmentally speaking, they were genius, dovetailing with the precise moment that girls need to prove they are girls, when they will latch on to the most exaggerated images their culture offers in order to stridently shore up their femininity.” For a preschool girl, a Cinderella dress is nothing less than an existential insurance policy, a crinolined bulwark to fortify a still-shaky sense of identity.

Orenstein is especially sharp-eyed on the subject of what comes after the princess phase, for in the micro-segmented world of marketing to children, there is of course a whole new array of products aimed at girls who begin to tire of their magic wands. These include lines of dolls with names like Moxie Girlz and Bratz: “With their sultry expressions, thickly shadowed eyes and collagen-puffed moues, Bratz were tailor-made for the girl itching to distance herself from all things rose petal pink, Princess-y, or Barbie-ish,” Orenstein notes. “Their hottie-pink ‘passion for fashion’ conveyed ‘attitude’ and ‘sassiness,’ which, anyone will tell you, is little-girl marketing-speak for ‘sexy.’ ”

As Orenstein forges on, braving Toys “R” Us, the American Girl doll store and a Miley Cyrus concert, the reader may occasionally wonder: Is she reading too much into this? After all, it’s just pretend; it’s just play. “To a point I agree,” Orenstein half-concedes, equivocal as ever. “Just because little girls wear the tulle does not mean they’ve drunk the Kool-Aid. Plenty of them shoot baskets in ball gowns or cast themselves as the powerful evil stepsister bossing around the sniveling Cinderella.” By this point the reader knows what’s coming. “Yet even if girls stray from the prescribed script, doesn’t it exert its influence? Don’t our possessions reflect who we are; shape, even define, our experience?”

The author’s process of restless self-examination continues, all the way to the book’s open-ended conclusion. Orenstein has done parents the great favor of having this important debate with herself on paper and in public; she has fashioned an argument with its seams showing and its pockets turned inside out, and this makes her book far more interesting, and more useful. Because the thing about a phase is: kids grow out of it. (The marketers are counting on that.) But parents’ internal deliberations about what’s best for their children are here to stay.

Annie Murphy Paul is the author of “Origins: How the Nine Months Before Birth Shape the Rest of Our Lives.”

http://www.nytimes.com/2011/01/23/books/review/Paul-t.html?src=me&ref=general

Simple steps you can take to create a Customer-Friendly Organisation:

Communicate to every level the importance of customer service and the behaviours you are looking for regarding that service
Recognise employees when they demonstrate positive service behaviours, both formally with awards and informally with certificates, medallions and hand-written notes of thanks
Constantly give specific examples of good customer service
Emphasise the concept of internal customer service. And treat your employees well! The quality of service they offer your customers is directly related to how the employees are treated themselves
Empower your employees to make decisions and break the “rules” to satisfy a customer
Train your people—all your people—on this customer service-based culture from the moment they are hired

News Casting goes Funny Crazy

What News Anchors Do During Commercial Breaks w/sound

model falls and news anchor laugh their asses off

World most embarrasing moment

6 Things You Should Never Reveal on Facebook
by Kathy Kristof
Tuesday, September 14, 2010

The whole social networking phenomenon has millions of Americans sharing their photos, favorite songs and details about their class reunions on Facebook, MySpace, Twitter and dozens of similar sites. But there are a handful of personal details that you should never say if you don’t want criminals — cyber or otherwise — to rob you blind, according to Beth Givens, executive director of the Privacy Rights Clearinghouse.
The folks at Insure.com also say that ill-advised Facebook postings increasingly can get your insurance cancelled or cause you to pay dramatically more for everything from auto to life insurance coverage. By now almost everybody knows that those drunken party photos could cost you a job, too.

[See 7 Things to Stop Doing Now on Facebook]

You can certainly enjoy networking and sharing photos, but you should know that sharing some information puts you at risk. What should you never say on Facebook, Twitter or any other social networking site?

Your Birth Date and Place

Sure, you can say what day you were born, but if you provide the year and where you were born too, you’ve just given identity thieves a key to stealing your financial life, said Givens. A study done by Carnegie Mellon showed that a date and place of birth could be used to predict most — and sometimes all — of the numbers in your Social Security number, she said.

Vacation Plans

There may be a better way to say “Rob me, please” than posting something along the lines of: “Count-down to Maui! Two days and Ritz Carlton, here we come!” on Twitter. But it’s hard to think of one. Post the photos on Facebook when you return, if you like. But don’t invite criminals in by telling them specifically when you’ll be gone.

[See Burglars Picked Houses Based on Facebook Updates]

Home Address

Do I have to elaborate? A study recently released by the Ponemon Institute found that users of Social Media sites were at greater risk of physical and identity theft because of the information they were sharing. Some 40% listed their home address on the sites; 65% didn’t even attempt to block out strangers with privacy settings. And 60% said they weren’t confident that their “friends” were really just people they know.

Confessionals

You may hate your job; lie on your taxes; or be a recreational user of illicit drugs, but this is no place to confess. Employers commonly peruse social networking sites to determine who to hire — and, sometimes, who to fire. Need proof? In just the past few weeks, an emergency dispatcher was fired in Wisconsin for revealing drug use; a waitress got canned for complaining about customers and the Pittsburgh Pirate’s mascot was dumped for bashing the team on Facebook. One study done last year estimated that 8% of companies fired someone for “misuse” of social media.

Password Clues

If you’ve got online accounts, you’ve probably answered a dozen different security questions, telling your bank or brokerage firm your Mom’s maiden name; the church you were married in; or the name of your favorite song. Got that same stuff on the information page of your Facebook profile? You’re giving crooks an easy way to guess your passwords.

Risky Behaviors

You take your classic Camaro out for street racing, soar above the hills in a hang glider, or smoke like a chimney? Insurers are increasingly turning to the web to figure out whether their applicants and customers are putting their lives or property at risk, according to Insure.com. So far, there’s no efficient way to collect the data, so cancellations and rate hikes are rare. But the technology is fast evolving, according to a paper written by Celent, a financial services research and consulting firm.

http://finance.yahoo.com/family-home/article/110663/6-things-you-should-never-reveal-on-facebook